Book Your Mobile LED Advertising Discovery Call HERE
New to the LED truck advertising industry? Are you afraid of losing THOUSANDS of dollars starting this business? Do you have questions you want answered by an expert? Book your 60 minute consulting video call here!
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Mobile Digital Billboard
Mobile Digital Billboard
ASK A LED TRUCK EXPERT
ASK A LED TRUCK EXPERT
Is A Industry Discovery Call Right For You?
Before investing tens of thousands of dollars, wouldn't it make sense to ask all your questions to a mobile digital billboard industry veteran? Watch the brief video below to learn more about this Discover Call.
Brands We Have Served
Top Challenges
New Digital Billboard Truck Operators Face
Buying A Dependable LED Truck
One of the biggest areas of risk a new LED truck operator faces when getting into the mobile digital billboard business is the purchase of their first LED truck. Most people do a little research on Google and learn a few industry buzz words like "screen pitch" and "gold wiring" but they don't really know what all that means and how to put that knowledge into practice to buy a truck.
Let me be clear! When it comes to LED screens, there is a WIDE range of quality and there are dozens of factors to look at when determining if a manufacture is making quality product. Most of the screens on the market are of lower quality because low price trumps high quality with most buyers.
In addition to the screen quality, there are dozens of other factors you need to be aware of BEFORE you buy a truck to avoid unexpected costs and possible fines from the USDOT.
Creating a Profitable Model
The second biggest challenge most new operators face is how to create a profitable operating model that will be the foundation of their business. One of the greatest assets of a mobile digital billboard is its versatility in earning revenue. On the flip side, one of the greatest curses of a mobile digital billboard is that there are SO many ways to earn revenue that many operators try to offer to many services and have no focus.
The old adage, "If you try to be all things to all people, you end up being nothing to nobody" applies here.
Instead of buying a truck and starting to through "crap against the wall to see what sticks", talk to an industry veteran FIRST so you can start your business with clarity and direction.
Setting The Right Pricing
Probably the most asked question I get as a consultant is, "How much can I make with a LED truck?" While this questions is impossible to answer, I can give you some industry guidelines that will help you create a business plan and make educated decisions.
On your consulting call, we will discuss common expenses you should budget for, industry rates, and how to research what you can charge in your market.
Defining The Right Services
Do you plan to operate your LED billboard truck only in your local market, go regionally, or operate nationally? Do you plan to work with large advertisers or small and local businesses? Do you plan to rent your truck out for live events to be used as an outdoor video wall?
These are just a few of the VERY IMPORTANT questions you need to ask and answer BEFORE you buy a truck and get started in your business. The answers to these questions can have significant impact on what equipment you need in your LED truck, the specifications of the truck, and how you will create your business plan.
Saying you want to do all the above will cause you to be mediocre in many areas vs being a leader in a few areas.
Having A Clear And Concise Plan
By the end of your Discover Call, you will have enough information to decide if you still want to move forward with starting a mobile digital billboard business.
In addition, you will have the information necessary to begin putting a business plan together that will set you up for success rather than failure.
Your Consultant
Jerry Teeter
Founder | Legion LED Trucks and Lead Innovations
Back in 2014 when I got into the mobile digital billboard industry, there were less than a dozen operators and less than two dozen trucks, IN THE ENTIRE COUNTRY! Now there are hundreds of LED trucks all over the US and the growth is just beginning.
Unfortunately, over the years, I have seen dozens of operators get into this business and then are gone a few short years later. Most make many of the same mistakes all of us have made.
In 2018 I started manufacturing and selling trucks to operators who wanted the highest quality equipment in the industry but many of them also wanted help and advice on how to run the business side of their new business. As an operator myself, I never felt the freedom to be fully transparent and go deep into answering their questions because, at the end of the day, they were competing for the same business I was.
In 2020, when the world was shutting down, our management team made the bold decision to completely shift our business model and franchise the mobile digital billboard advertising business. Over a three-year period, the franchise company was created, the brand was changed from Legion Digital to Lead Innovations, and the operating model was changed from a national exclusive model to a shared local route model. In short, we changed 100% of our operating model and started over from scratch, and are in the process of building it back bigger, better, and stronger.
Today, Lead Innovations is the only mobile digital billboard franchise system and the knowledge gained from nearly 10 years of being a pioneer in this industry has brought me to the place of being your guide.
Now why am I offering my knowledge to you now? It's simple. A vast majority of the people who apply for our franchise system or who buy a used truck from me are not a fit to operate a Lead Innovations franchise, but they still need help. While I still don't discuss the specifics of our franchise model with anyone outside our franchise system, there is still massive amounts of information I can offer that will save you thousands of dollars and lots of heartache.
So, what's the risk? Book a thirty or sixty-minute call and if you think it's a waste of time, I'll give you your money back. All I want is for you to get into this business and be successful. I look forward to meeting you soon.
Book Your Discovery Call NOW!
Imagine one year from now and you are looking back over your first year as a mobile digital billboard operator. The LED truck you bought for $150k has had lots of screen issues and the builder you bought it from has ghosted you. You've not only lost thousands in cancelled jobs, but your reputation has taken a huge hit. Your truck only runs 2-3 days per week and is losing money every month. Because of the condition of your truck, you've been told you can only get about $50k for it if you try to sell, so quitting isn't an option without claiming bankruptcy.
If you could ask your future self if it is worth spending a few hundred dollars to get the knowledge to avoid many of the mistakes that lead to this scenario, wouldn't that be a no-brainer?
Don't have future regret. Book your Discovery Call right now by clicking the button below.
20+
Years As A Business Owner
10
Years In Mobile Digital Billboard Industry
$40M
Revenue Earned Across All Businesses
What Others Are Saying
Check out what other industry experts say about Jerry Teeter
"Jerry has been great to work with! His knowledge and reputation in the industry are well respected. I was very impressed by his willingness to go above and beyond every step of the way."
Mike Foland
Flo Advertising
Las Vegas, NV
"I've had the pleasure of working with Jerry Teeter many times over the years. He is incredibly knowledgeable in the industry and always willing to help. I look forward to continue working with him in the years to come.."
Ted Carroll
Mobile Billboard Northwest
Spokane, WA
What a pleasure it has been to work with Jerry Teeter. He is a hard worker and very smart about how to get the work done making him highly effective and efficient, exceeding expectations. He is a professional salesman, highly skilled in the trade, and he is an entrepreneur. It is rare to find all these qualities in an individual. That is the Jerry Teeter I know.
Karl Schaphorst
Sandler Training
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Legion Enterprises, Inc
1620 Wilshire Dr., Suite 300
Bellevue, NE 68005
(402) 403-4097